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IDealogic Brand Lab

Digital Marketing

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Website | (281) 578-2223
1304 Langham Creek Dr #300, Houston, TX 77084, USA

Opening Hours:
Monday: 9:00 AM – 6:00 PM
Tuesday: 9:00 AM – 6:00 PM
Wednesday: 9:00 AM – 6:00 PM
Thursday: 9:00 AM – 6:00 PM
Friday: 9:00 AM – 6:00 PM
Saturday: Closed
Sunday: Closed

Area Served:
Within 4 miles (6.4km) of 1304 Langham Creek Dr #300, Houston, TX 77084, USA
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Attention to Detail


Leonardo Da Vinci

Da Vinci’s attention to detail in the pursuit of perfect proportions is an understanding we at IDealogic® use to design and engineer relevant brands. We believe that no aspect of a brand should be superfluous. Each brand element should be seamlessly proportionate to the whole, both intrinsically and extrinsically.


Leonardo Da Vinci believed that humans are mathematically proportioned with clear and concise dimensions that reveal a divine connection between the human form and the universe. While constructing the Vitruvian Man, Da Vinci meticulously measured, calculated, and tested the proportions of the human body. He created the perfect representation of man that is equally proportionate to the universe.



Leonardo Da Vinci

We have developed a scientific Brand Model® that is continuously tested and measured as we work to connect people to brands. Our goal and focus is growing our clients by capturing market share and increasing mindshare. Just as Da Vinci carefully planned, calculated, and measured every line in his Vitruvian Man, we carefully plan, calculate, and measure every facet of an organization. We employ our business acumen across internal infrastructure, channel deployments, market strategies, and customer experience initiatives. Our proprietary brand science is engineered to be effective and deliver impact across business industries and consumer markets.


Da Vinci utilized data and science to test and measure linework in order to create an outstandingly accurate archetype. By using calculated measurements to wield perfect artistry, his Vitruvian Man signifies a higher comprehension of the human anatomy than others of his day. His mastery is showcased in the craftsmanship of delivering his theory and concept into a tangible visual model. His genius of execution was far superior to common understanding and represents complex subject matter in a simplistic form.



Leonardo Da Vinci

Like Da Vinci, we believe that effective design requires engineering and a precise relationship between aesthetic components, as well as the meaning and purpose represented by those components. Individual elements of a brand model must stand alone yet also support and empower the brand as a whole. We apply this approach throughout every aspect of a brand's architecture in order to clearly define its position and purpose, allowing the brand to align with meaning to its ideal audience.


Humans are visual beings. We’re naturally drawn to that which attracts us visually. As a species, we have evolved to find symmetry appealing in all forms - and in how those forms function - from nature to inanimate objects, to art and human faces. Through Da Vinci’s study of proportions, he executed perfect symmetry in the Vitruvian Man. The use of symmetry and precision is one of the reasons why the Vitruvian Man still appeals to us and piques our interest today.

The Art of Science


Leonardo Da Vinci

We are the experts in the art and science of lifestyle branding. We use our scientific, human-based approach to design brands that align and form bonds with their consumer audiences. Brands should no longer be intangible entities; instead, they should have personality and exist with human-like identities. We develop a guiding value and belief system based on human nature, human behavior, and psychology to create lasting bonds with ideal customers in order to appeal to the human element. Like Da Vinci, we bring our ideas to life with our strategic, scientific method and innovative ways of thinking.

The Science of Artistry

Da Vinci used mathematics and science as tools to engineer art unlike anyone ever before. The combination of science and art in his works, such as his depiction of the Vitruvian Man, allows us to visualize and think about our place in the universe. Understanding the cognitive process, mathematical equations, and symmetry by design gave Da Vinci perspective that he used to emphasize logic and reason; and in doing so, he created form and function portrayed by beauty. He was an influential artist, engineer, inventor, scientist, and creative thinker. He brought ideas to life with his strategic, scientific methods and new way of thinking.

Brand to Human®


Leonardo Da Vinci

We believe that brands should be engineered and identified intrinsically as a microcosm of a human being; representing human attributes, values, beliefs, motivations, emotions, and culture in order to connect with the macrocosm of humanity and the world. The precise way we design brands around human attributes allows us to empower companies to appeal directly to their segmented ideal consumers. We believe every company, in every industry, should engineer its brand around the people who matter, so that the brand revolves around what it means to be human.

Microcosm & Macrocosm

Marcus Vitruvius Pollio is known for his multi-volume work entitled De Architectura, in which he discusses perfect proportion in architecture and the human body. This theory inspired Da Vinci’s vision that man is the microcosm in the macrocosm of Earth. He created the Vitruvian Man to represent our connection to nature, the universe, and the cosmos. The precise way the Vitruvian Man’s feet and raised arms fit in the confines of a square, situated into a sphere signifies man shaping himself so he can find his place in the world and beyond. The soul of Da Vinci’s Vitruvian Man is the intrinsic connection between humans and the extrinsic universe.

Google Rating: 4.8 out of 5 stars (23 total ratings)

Jack Ikenaga
5 Star
This team is amazing! Their development program and process tells you all you need to know about how good they are at what they do. Ron and Ruth understand that the first and most important task is to understand you and your business, your DNA. Then they have the talent necessary to take that knowledge and turn it into a brand that defines you and gives you that grand entrance, or re-entrance, into the marketplace!
Monday 21st December 2020
Kara Rice-Heath
5 Star
I can’t say enough great things about the people at this agency! They are hyper focused, client centric, a joy to work with and be around and create high quality creative that any company would be proud to use. I plan on partnering with them well into the future and can’t wait to see what they do next!
Thursday 3rd December 2020
Gabe Heckt
5 Star
I’ve seen IDealogic’s work for several colleagues and have been extremely impressed. I called each business owner, all were satisfied and said expectations exceeded. I reached out and spoke with Ron personally. He listened, did research, and came back with several viable exciting options. I enjoyed all interactions with IDealogic. We are finalizing some items but I highly recommend IDealogic. First class! Thank you! Feel free to reach out for a professional reference!
Friday 18th December 2020
Jason Stansbury
5 Star
One of the best kept secret agencies in Houston. I can work in the office while my photo shoot is happening in the studio. I can bring my ideas to them and they will bring it to life with copy, imagery, and more importantly the data to course correct for my end goal.
Wednesday 2nd December 2020
Nathan Boudreaux
5 Star
Ron and his team are a perfect mix of creativity and strategy. This agency produces work that surpasses much larger agencies. Great business, great work, and great people!
Wednesday 2nd December 2020